Services
Branding
Art Direction
Integrated Marketing Campaigns
Design Production
Editorial Design
Online Advertising
Styling
Grand Pacific Resorts
Grand Pacific Resorts gives timeshare owners and guests a beautiful resort setting to create lasting memories with their families and friends. With a portfolio of home-like condos throughout the Western United States, the timeshare brand creates lifetime memories in high-demand destinations, supports the professional and personal development of its associates, and contributes to the local communities where its resorts are located.
Staying True to Brand Identity
Projects included designing mastheads for weekly email campaigns sent from three brands within the Grand Pacific Resorts family. While each brand required its own style, they were united in their use of strong graphics, bold colors, and playful images that inspired subscribers to dream of their next vacation.
Click-Worthy Emails
We combined attention-grabbing graphics with spirited copy to increase bookings among both timeshare owners and nightly guests. Special attention was given to the season and destination when choosing colors and imagery.
Function Informs Design
The example posters shown here are part of a series of print materials that include door hangers, table tents, etc encouraging guests at the resorts to be mindful of their use of resources. To emphasis the importance of natural resources, we choose to incorporate watercolor paintings, handdrawn typography, and a naturally textured paper as an accent band to illustrate the copy.
These pieces may be seen throughout the resorts from the front desk to the rooms.
Hospitality with a Heart
Grand Pacific Resorts hosted a contest at the Tahoe Beach & Ski Club to support the non-profit High Fives Foundation. Collateral included event signage, promotional material (vinyl banner, posters, iPad login screens, local news graphics), and social media banners. The innovative fundraiser reached over 80,000 supporters on Facebook and raised a total of $7,000 in three months.
“Monarose is the perfect mix of creativity and analytical. It is no coincidence that everything she touches improves. She has a wonderful way of studying seemingly minor tasks, understanding their contribution to larger initiatives, and producing attractive pieces to better achieve our overarching goals.
Monarose is also quick on her feet; a quality I very much appreciate. She always seems to have a creative solution to offer for any problem thrown at her.
In addition to her wonderful professional qualities, she is a pleasure to work with. She is very personable and I find it very helpful to have a designer who is able to easily connect with co-workers and clients.
I can’t recommend Monarose enough. She really is the full package.”